The Universal Measurement Protocol is a hugely significant development. Particularly when you want Google Analytics to measure non standard activities.
Watch the video to discover more about
- Macro Conversions
- Micro Conversions
- How to know the difference
- Using Events for Micro Conversions
- Using Goals for Macro Conversions
If you need help please contact us
If you liked the information please feel free to share it or leave a comment.